jmns.

Facilitated by Christian Boucharenc, Olivia Lee

In collaboration with Guerlain (Hong Kong) 

 

The aim was to design a Mobile Event Structure which can be adapted to different Retail & Event environment: from a memorable event or party, to a travel retail space in the airport.

 

The concept emphasizes on inspiring women to go through a ritualistic beauty journey where one can elevate herself to greater heights, aligning with Guerlain’s spirit of sublimating and accentuating elegance within every woman. 

 

The space showcases a contemporary twist to the monuments of ancient Metropolis, resembling a woman’s intimate beauty haven - going through an everyday beauty ritual from fragrance, makeup and skincare.